LAINE Magazine

Jonna Hietala and Sini Ellen are the co-founders of Laine, a Nordic knit & lifestyle magazine. Their debut issue came out in December 2016 and has since inspired like-minded knitters all over the world. Together they are responsible for the aesthetics and photography of the magazine, known for its beautiful photography and strong, visual storytelling. Besides Laine, they both work as freelance photographers creating content for international clients.